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Imli Ladoo by Surili: Tangy, Tempting, Totally Irresistible

by Sumeet Bardia on Apr 23, 2025

This isn’t just a snack. It’s a flavor bomb wrapped in nostalgia.

Before gummies and chocolates took over the world, there was one tiny treat that ruled the playground: Imli Ladoo. A little round ball of mischief — sticky, spicy, tangy, and sweet, all at once.

At Surili, we’ve taken that street-side favorite and given it a glow-up — without losing the zing you grew up loving.


So What Is an Imli Ladoo?

It’s not your average sweet.
It’s not a candy.
It’s not a spice ball.

It’s a chewy, juicy, mouth-watering ladoo made with real tamarind pulp, blended with jaggery, rock salt, roasted spices, and a touch of red chili — rolled into perfect bite-sized rounds of joy.

One bite and BAM — your tongue wakes up, your eyes light up, and suddenly you’re a kid again, grinning with sticky fingers.


Flavors That Play By Their Own Rules

Imli Ladoo is bold. It doesn’t ease you in — it dives right in:

  • 🌶️ Spicy edge from chili and masala

  • 🍬 Sweet undertones from jaggery

  • 🍋 Tart punch from tamarind

  • 🧂 Salted soul from black salt and jeera

We don’t tone it down. We turn it up. Because flavor should have personality, right?


For Whom?

  • For the nostalgia-hungry snackers

  • For people who like their sweets with a little sass

  • For the digestive-conscious foodies who don’t compromise on taste

Whether after a meal, between meetings, or mid-chaat party — Surili’s Imli Ladoo is always the perfect pause.


Why Surili Imli Ladoo?

✔️ Made with real tamarind & jaggery — no fake syrups, no artificial stuff
🧴 Packed in travel-friendly plastic bottles — lightweight, reusable, and mess-free
🌱 Clean ingredients with real spices and zero preservatives
🥄 Hand-rolled with care and consistency

This isn’t just a treat — it’s a comeback. For every Indian who ever craved that khatta-meetha kick, this is your flavor fix.


Small ball. Big bite. Bigger memories.
Uncap a bottle. Pop one in. Try not to fall in love. (Spoiler: You will.)

Surili Imli Ladoo — Loud, proud, and bursting with flavor.

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